<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Parcher Marketing Associates</title>
	<atom:link href="http://aparcher.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://aparcher.com</link>
	<description>Parcher Marketing Associates</description>
	<lastBuildDate>Wed, 18 Jan 2012 21:52:04 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Top 10 Qualities of Social Media Superstars</title>
		<link>http://aparcher.com/2011/05/10-qualities-of-social-media-superstars/</link>
		<comments>http://aparcher.com/2011/05/10-qualities-of-social-media-superstars/#comments</comments>
		<pubDate>Fri, 27 May 2011 19:13:22 +0000</pubDate>
		<dc:creator>Apryl Parcher</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Mari Smith]]></category>
		<category><![CDATA[social media professionals]]></category>
		<category><![CDATA[social media training]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=386</guid>
		<description><![CDATA[As you probably know, social media is a rapidly growing industry and the supply of highly-trained, quality professionals can hardly keep up with the demand out there. There is a huge need for social media experts in a vast area of niches, with industry-specialist knowledge. However, lots of people &#8220;call&#8221; themselves social media experts&#8211;but what does...]]></description>
		<wfw:commentRss>http://aparcher.com/2011/05/10-qualities-of-social-media-superstars/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Build Out Your LinkedIn Company Page</title>
		<link>http://aparcher.com/2011/05/build-out-your-linkedin-company/</link>
		<comments>http://aparcher.com/2011/05/build-out-your-linkedin-company/#comments</comments>
		<pubDate>Thu, 05 May 2011 20:01:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[How-To Videos]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=380</guid>
		<description><![CDATA[Here&#8217;s a little screen capture video on how to find your Company Page on LinkedIn, and a few tips for building it out. Are you using your Company Page yet? Wondering what to put on it? This feature is very useful for building LinkedIn visibility beyond your personal profile&#8211;so start playing with it!]]></description>
		<wfw:commentRss>http://aparcher.com/2011/05/build-out-your-linkedin-company/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Useful HTML and CSS for Your WordPress Posts and Newsletters</title>
		<link>http://aparcher.com/2011/04/html-for-your-wordpress-posts/</link>
		<comments>http://aparcher.com/2011/04/html-for-your-wordpress-posts/#comments</comments>
		<pubDate>Thu, 14 Apr 2011 01:48:50 +0000</pubDate>
		<dc:creator>Ken</dc:creator>
				<category><![CDATA[How-To Posts]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=303</guid>
		<description><![CDATA[The WordPress Dashboard has lots of WSYWYG tools to help you dress up your posts without having to know any html. Sometimes, however, it&#8217;s simpler to fix things or make adjustments in the HTML tab view. But if you don&#8217;t know any HTML, it&#8217;s hard to use the HTML tab to figure out how to...]]></description>
		<wfw:commentRss>http://aparcher.com/2011/04/html-for-your-wordpress-posts/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to create a Facebook App for Installing an XFBML Like Button</title>
		<link>http://aparcher.com/2011/03/how-create-facebook-app-for-installing-xfbml-like-button/</link>
		<comments>http://aparcher.com/2011/03/how-create-facebook-app-for-installing-xfbml-like-button/#comments</comments>
		<pubDate>Sat, 26 Mar 2011 02:35:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[How-To Videos]]></category>
		<category><![CDATA[Apryl Parcher]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Like Button]]></category>
		<category><![CDATA[XFBML]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=270</guid>
		<description><![CDATA[www.aparcher.com Apryl Parcher narrates a short tutorial video that shows you how to create a Facebook App prior to installing an XFBML Facebook &#8220;Like&#8221; button on your blog or website. This is the first in a series of screencapture videos on Facebook topics.]]></description>
		<wfw:commentRss>http://aparcher.com/2011/03/how-create-facebook-app-for-installing-xfbml-like-button/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>&#8220;Mobilize&#8221; Your White Papers with QR Codes</title>
		<link>http://aparcher.com/2011/03/mobilize-your-white-papers-qr-codes/</link>
		<comments>http://aparcher.com/2011/03/mobilize-your-white-papers-qr-codes/#comments</comments>
		<pubDate>Tue, 15 Mar 2011 18:33:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=301</guid>
		<description><![CDATA[Apryl discusses how to use QR codes to market lead-generating content and to enrich that content for &#8220;mobile&#8221; users. Read her white paper blog here “Mobilize” Your White Papers with QR Codes.]]></description>
		<wfw:commentRss>http://aparcher.com/2011/03/mobilize-your-white-papers-qr-codes/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>White Paper Valentines: 3 Ways Pillow Talk Can Help Build Business Relationships</title>
		<link>http://aparcher.com/2011/02/white-paper-valentines-3-ways-pillow-talk-can-help-build-business-relationships/</link>
		<comments>http://aparcher.com/2011/02/white-paper-valentines-3-ways-pillow-talk-can-help-build-business-relationships/#comments</comments>
		<pubDate>Mon, 14 Feb 2011 19:22:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=299</guid>
		<description><![CDATA[Apryl&#8217;s Valentines Day blog draws some lessons from nocturnal &#8220;pillow talk&#8221; that can be applied to lead-generating content. Read her white paper blog article here]]></description>
		<wfw:commentRss>http://aparcher.com/2011/02/white-paper-valentines-3-ways-pillow-talk-can-help-build-business-relationships/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Case Study: White Paper Launch with Social Media</title>
		<link>http://aparcher.com/2011/02/case-study-white-paper-launch-social-media/</link>
		<comments>http://aparcher.com/2011/02/case-study-white-paper-launch-social-media/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 19:18:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=296</guid>
		<description><![CDATA[In this blog, Apryl Parcher gives you a short case study and video interview with Janet Clark of BizMSolutions showing how she and Janet used a launch strategy to launch a white paper for BizMSolutions resulting in a 25% growth for the company. Go here to read her blog Case Study: BizMSolutions Cuts Client Chase-Sees...]]></description>
		<wfw:commentRss>http://aparcher.com/2011/02/case-study-white-paper-launch-social-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Importance of Testing Certain Elements in White Papers</title>
		<link>http://aparcher.com/2011/01/importance-of-testing-certain-elements-white-papers/</link>
		<comments>http://aparcher.com/2011/01/importance-of-testing-certain-elements-white-papers/#comments</comments>
		<pubDate>Tue, 25 Jan 2011 19:01:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[White Papers]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=291</guid>
		<description><![CDATA[In this short audio file, Apryl Parcher interviews her friend Bob Bly on the importance of test marketing certain elements in white papers. Bob’s always a wealth of information. To listen, go to Apryl&#8217;s white paper blog here Quick Interview With Bob Bly.]]></description>
		<wfw:commentRss>http://aparcher.com/2011/01/importance-of-testing-certain-elements-white-papers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Relevance: The Key to Using E-mail to Market White Papers</title>
		<link>http://aparcher.com/2010/12/relevance-key-using-email-market-white-papers/</link>
		<comments>http://aparcher.com/2010/12/relevance-key-using-email-market-white-papers/#comments</comments>
		<pubDate>Wed, 01 Dec 2010 18:52:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=289</guid>
		<description><![CDATA[While many companies rely on e-mail campaigns to announce new content to their client list, tracking those blast e-mails isn’t always a high priority. How can you measure how many of your e-mails actually make it to your clients’ inboxes? Fortunately marketers have some new tools on hand to help ensure that their content reaches...]]></description>
		<wfw:commentRss>http://aparcher.com/2010/12/relevance-key-using-email-market-white-papers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Launching Your Content Using Social Media</title>
		<link>http://aparcher.com/2010/11/launching-your-content-using-social-media/</link>
		<comments>http://aparcher.com/2010/11/launching-your-content-using-social-media/#comments</comments>
		<pubDate>Mon, 01 Nov 2010 17:26:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://aparcher.com/?p=282</guid>
		<description><![CDATA[When it comes to posting lead-generating content to Social Media, many companies don&#8217;t plan.  Apryl Parcher examines developing a launch strategy for using Social Media effectively the way it was meant to be used. Read about it on her white paper blog here Launching Your Content using Social Media: Avoiding the Fizzle]]></description>
		<wfw:commentRss>http://aparcher.com/2010/11/launching-your-content-using-social-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

